What Is the Difference Between a Referral and a Lead? Is there a difference between a referral and a lead? They might seem interchangeable at first, but the truth is that there are some key differences between the two that are valuable for law firms to understand, which is where Legal Brand Marketing comes in. […]
The Benefits of Sharing Conversion Data with Lead Generators Did you know sharing your case conversion data with us can lead to more signed cases? Let us explain. It’s important to understand what lead generation looks like from the perspective of the lead generator. At any given moment, lead generators are running multiple campaigns from […]
Negative Client Reviews: What to Do and How to Fix Them In the competitive world of legal services, managing negative reviews can significantly impact a firm’s reputation and its ability to attract new clients. Negative reviews, while disheartening, offer an opportunity for law firms to demonstrate their commitment to client satisfaction and continuous improvement. Here’s […]
New Webinar | April 24 @ 1PM EDT Accelerating Growth for Personal Injury Firms: Unleashing the Power of Lead Generation and #Telehealth Partnerships This webinar is designed for personal injury law firms looking to expand their client base, enhance their reach offerings and potential case value through lead generation services and leveraging partnerships in the […]
Are Webinars Becoming a New Way to Advertise? In the digital age, traditional advertising has taken a backseat to more dynamic and interactive platforms. For law firms in the United States, webinars have emerged as a new way to advertise, offering a powerful medium to showcase expertise, build brand recognition, and attract clients. Let’s explore […]
In the competitive realm of legal services, embracing client-centric strategies is crucial for growth and stability. One such strategy that is increasingly becoming a norm in the legal industry is the adoption of payment plans. This approach not only makes legal services more accessible but also ensures a steady revenue stream for law firms. Here, […]
In the competitive world of legal services, content marketing has emerged as a vital tool for law firms to establish their expertise, build client trust, and generate leads. Relative to the practice of marketing as a whole, however, content marketing is a relatively new phenomenon which has higher unpredictability and higher potential for return than […]
In the digital age, online reviews have become a cornerstone in shaping the reputation of law firms. With the legal industry being highly competitive and clients increasingly turning to online platforms to inform their choices, engaging with online reviews is no longer optional—it’s imperative. Let’s delve into the significance of online reviews for law firms, […]
The Telephone Consumer Protection Act (TCPA) establishes strict guidelines to protect consumers from invasive telemarketing practices. For digital marketing agencies and online businesses, understanding and adhering to these regulations is crucial to avoid legal pitfalls. Let’s go over three TCPA violations, their financial consequences, and how to avoid them. 1. Violating the Do Not Call […]
On December 13, 2023, the Federal Communications Commission (FCC) implemented groundbreaking regulations that significantly reshaped the lead generation landscape. These regulations, stemming from a broader context of evolving consumer privacy concerns and technological advancements, have profound implications for businesses engaged in telemarketing and digital marketing. Let’s explore the nature of these new regulations, their impact […]