Leads law refers to the legal and ethical standards that govern how lawyers generate new clients through marketing and referrals.
Understanding who qualifies leads is essential for law firms and individual attorneys aiming to grow their practice by targeting the right clients.
In today’s competitive legal industry, attorneys face more challenges than ever before in acquiring new clients also known as legal lead generation.
In today’s highly competitive legal industry, securing high-quality exclusive legal leads is no longer an option—it’s a necessity for lawyers and law firms striving to expand their client base and remain competitive.
Is Legal SEO Dead in 2025? What Law Firms Need to Know By the end of 2024, studies revealed that nearly 60% of Google searches ended without a click. With the onset of AI overview tools, non-click search became the standard seemingly overnight. For law firms relying on SEO to secure new clients, this raises […]
Top 8 Marketing Insights to Supercharge Your Law Firm’s Growth At LegalBrandMarketing.com, we believe in the power of staying informed. Marketing strategies are dynamic, which means that knowledge, flexibility, and initiative are crucial to keeping your law firm competitive. Our persistent pursuit of marketing knowledge has been a journey of discovery, experimentation, and adaptation – […]
Pay-Per-Click v.s. Buying Leads: Which Delivers Better ROI for Law Firms? Pay-per-click v.s. buying leads? What’s the answer? In the highly competitive world of legal marketing, law firms must be willing to reevaluate their strategies to attract new clients. There are strategies which are most commonly employed: on one hand, there’s the pay-per-click (PPC) advertising […]
FCC’s 1:1 Consent Rule Struck Down: What This Means for Us On January 24, 2025, just days before the Federal Communications Commission’s (FCC) 1:1 Consent Rule under the Telephone Consumer Protection Act (TCPA) was set to take effect, a series of pivotal developments unfolded. The FCC issued an order delaying the rule’s implementation for up to […]
Most Googled Personal Injury Firms in 2024 Branded search traffic provides insights into the reach and recognition of law firms across the United States. Recently, our friends at Hennessey Digital published a study on the most Googled injury firms in America, which presented a comprehensive list of the law firms with the most branded traffic […]
Top Legal Search Terms to Leverage in 2025: A Guide for Attorneys As the legal industry becomes increasingly competitive, leveraging the right search terms is essential for attorneys to attract potential clients. With clients increasingly relying on search engines to find legal help, focusing on the most relevant and high-demand practice areas ensures that your […]